The Asian American Advertising Federation (3AF) is the leading resource when it comes to Asian advertising, Asian marketing, and the power of the Asian American consumer. We are a national trade organization comprised of Asian American advertising agencies, corporate marketers/advertisers, Asian media, marketing research firms and other industry vendors and partners. We have helped numerous brand marketers connect with marketing resources (creative agencies, media, research, etc.) to activate their Asian marketing programs.
Through our national summit, webinars, marketing research studies, online resources, video library, and our vast network of Asian marketing experts, we are dedicated to helping marketers understand the business case for and how best to reach the critical Asian American consumer segment. Additionally, 3AF seeks to promote and encourage high standards of conduct and ethics among our members and our industry. The 3AF Asian Marketing Summit, the largest national conference focusing solely on the Asian American consumer, is held annually. More information about the 3AF is available at www.3af.org.